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Time to Get Personal

Time to Get Personal

They're onto you. How will you stand out?

Diana Wallace's avatar
Diana Wallace
Mar 26, 2025
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Time to Get Personal
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You know what award winning sales people do? They get to know you. They seek a relationship.

It’s an amazing circular dance: great sales people earn bigger rewards which gives them more space to create and build relationships while those great relationships give them more sales.

When you study how people make you feel it begins to hit home.

In December I did a post about video and considering adjusting where we use it. At the time I got into my own personal weeds about changing up the OSC process - and I think it’s time to explore that again.

For Subscribers: Let’s dive into the processes we’re setting up and really get personal with them. The jig is up, people know what we’re trying to do, so let’s be different.


Dissecting Our Process

As an inside sales agent/OSC our role is to elicit responses from our warm leads. Leads who have connected and asked to be communicated with.

For so long we’ve slipped into this salesy voice to pitch what we’re doing and it just doesn’t really cut it anymore. What’s happening is every single industry is using the same process - right down to the ABC email we all swear gets us the most responses.

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© 2025 Diana Wallace
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